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What are conditional product recommendations?

Learn how conditional product recommendations choose collections based on what a customer purchased.

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Written by Barranger

Conditional product recommendations let you choose which collection UpOrder should recommend from when a customer's order contains products from a specific Shopify collection.

For example, if a customer buys an item from your Shoes collection, you might want the notification email to recommend products from your Socks or Shoe Care collection instead of using your normal recommendation collection.

How conditional recommendations work

Conditional recommendations use a simple rule:

If product purchased from collection: choose the collection UpOrder should look for in the customer's order.

Then show recommendation from collection: choose the collection UpOrder should recommend products from when the customer's order matches that rule.

Default Collection: choose the fallback collection UpOrder should use when the customer's order does not match the conditional rule.

If any purchased product in the order belongs to the selected purchase collection, UpOrder uses the conditional recommendation collection. If the order does not include a product from that collection, UpOrder uses the default collection instead.

How to set them up

Open the template you want to edit in UpOrder, then click the Product Recommendations component in the email preview.

In the component settings, turn on Conditional Recommendations. Then select the purchase collection, the recommendation collection, and the default collection.

If you do not see the collection you want to use, click Load More Collections to pull in more collections from your Shopify store.

Important notes

Conditional recommendation settings are template-specific. If you want to use conditional recommendations in more than one notification email, open each template and configure the Product Recommendations component there.

The products shown in the builder are previews. The live email is populated dynamically when Shopify sends the notification.

For the best results, make sure the collections you select contain active, available products with images, and avoid recommending the same product the customer just purchased.

Testing conditional product recommendations

Simple preview emails may not always show the final recommendation logic because conditional recommendations depend on order and product data. For the most realistic test, use an order-based notification test where the purchased product belongs to the collection you selected in the rule.

For a general overview of product recommendations, see: How can I recommend products to my customers using UpOrder?

You will need to publish your updated templates to Shopify before these changes are reflected in your live notification emails.

Please reach out to [email protected] or through the in-app chat if you have any questions.

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